WASHINGTON – Howard University and the Athletics Department celebrated Bison Pride Amplified during a Pep Rally on College Colors Day, held Friday, August 30. Howard students, faculty and staff donned their Bison Blue to usher in the new school year and get ready for an exciting season of Bison sports. 

“I am incredibly excited to start our Fall 2019 season with this kickoff event,” said Kery Davis, athletics director at Howard University. “Our Fall sports teams have been working hard all summer and it’s great to see this enthusiastic response from the student body. This will be a great year and I encourage all Bison fans to show and shout for Howard University!! HU! You know!”

Students and alumni crowded around the WHBC 96.3 FMHD3 student radio booth to swag surf, and play a round of games with the pep rally’s sponsor, Pepsi. The festivities led up to the soccer team’s season opener at Greene Stadium and served as a time to fellowship before the football team’s first season game against University of Maryland’s Terrapins at noon on Saturday, August 31. 

This year’s College Colors Day serves as a great opportunity for fans to gear up in time for the 2019 Homecoming week festivities, occurring on October 5-13, which is another opportunity for the Howard community to support the University through official apparel purchases. 

“Howard has an amazing brand that has been built over time and we must work to protect the brand of this university,” said Anisah Crosby, marketing manager for the Office of Auxiliary Enterprises at Howard University. “Additionally, royalties generated through the sale of collegiate merchandise go back to the university for scholarship and development opportunities. Therefore, it is important to support officially licensed Howard apparel brands and let the first stop be the university bookstore, online and when you’re on campus.” 

Information about officially licensed vendors can be found at auxiliary.howard.edu and the Bison Athletics Fall season calendar is available at www.hubison.com

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About Howard University Athletics

The Howard University Department of Intercollegiate Athletics sponsors 21 NCAA Division I men and women varsity sports. The programs represent six conferences: the Mid-Eastern Athletic Conference (MEAC), Southwestern Athletic Conference (SWAC), Coastal Collegiate Swimming Association (CCSA), Sun Belt Conference, Eastern College Athletic Conference (ECAC) and Atlantic Sun (ASUN) Conference. Visit www.hubison.comto learn more.

About the Office of Auxiliary Enterprises

Howard University's trademark licensing program works to promote, enhance and elevate the image of Howard University by authorizing the use of the University's name and logos on high quality and tasteful merchandise.

Howard University requires that all individuals, organizations, departments and companies, both internal and external, obtain prior approval before using any Howard indicia. This includes all names or logos that are registered trademarks of the University, as well as any use of University color schemes in combination with facts or wording that implies an association with the University. To learn more visit: http://auxiliary.howard.edu/w/

About Howard University

Founded in 1867, Howard University is a private, research university that is comprised of 13 schools and colleges. Students pursue studies in more than 120 areas leading to undergraduate, graduate and professional degrees. The University operates with a commitment to Excellence in Truth and Service and has produced four Rhodes Scholars, 11 Truman Scholars, two Marshall Scholars, one Schwarzman Scholar, over 70 Fulbright Scholars and 22 Pickering Fellows. Howard also produces more on-campus African-American Ph.D. recipients than any other university in the United States.  For more information on Howard University visit www.howard.edu

Media Contact:Imani Pope-Johns, Imani.popejohns@howard.edu